EGYPT
Meeting Agenda
  • May 3rd Sunday
  • 09.00 - 17.00
    Arrivals
    19.00 - 21.00
    Dinner
    Bella Tavola Main Restaurant
  • May 4th Monday
  • 07.00 - 08.50
    Breakfast
    Bella Tavola Main Restaurant
     
    Specialty

    UROLOGY
    WOMEN
    HEALTH
    ONCOLOGY
    (PADCEV)
    Oncology
    (XTANDI)
    VYLOY /
    XOSPATA
    09.00 - 09.15
    Specialty Vision
    2026- 2030
    Egypt Oncology
    Unit Vision & Aspiration
    09.15 - 09.45
    2025
    Key
    Highlights
    Women
    Health
    MKT
    FY25
    Performance
    Recap
    09.45 - 10.15
    Forward
    Momentum
    Portfolio
    FY26
    Priorities &
    Objectives
    FY26
    prioorities

    10.15 - 10.30
    How to
    Win
    How to
    Win
    Excution excellence
    Road Map
    10.30 - 10.45
    Break
    10.45 - 11.00
    Medical
    Refreshment
    Patient
    Profiles
    Fy25 Key
    Highlights
    Fy25 Key
    Highlights
    Fy25 Key
    Highlights
    11:00 - 11.15
    Medical
    Refreshment
    HCPs
    behaviour

    FY26
    Vision &
    Strategy
    FY26
    Vision &
    Strategy
    FY26
    Vision &
    Strategy
    11.15 - 11.30
    Medical
    Refreshment
    Segmen-
    tation &
    Targeting
    FY26
    Vision &
    Strategy
    FY26
    Vision &
    Strategy
    FY26
    Vision &
    Strategy
    11.30 - 11.45
    Product
    Knowledge
    + Detail Aid
    Product
    Knowledge
    + Detail Aid
    Market
    Dynamics
    Market
    Dynamics
    Market
    Dynamics
    11.45 - 12.00
    Product
    Knowledge
    + Detail Aid
    Product
    Knowledge
    + Detail Aid
    Market
    Dynamics

    Market
    Dynamics

    Market
    Dynamics

    12.00 - 12.15
    Product
    Knowledge
    + Detail Aid
    Product
    Knowledge
    + Detail Aid
    Impact
    Quiz

    Impact
    Quiz

    Impact
    Quiz

    12.15 - 12.30
    Impact
    Quiz
    Impact
    Quiz
    Impact
    Quiz
    Impact
    Quiz
    Impact
    Quiz
    12.30 - 13.30
    Lunch
    Bella Tavola Main Restaurant
    13.30 - 13.45
    "Growth Mindset"
    Workshop
    Hossam (10 minutes
    Medico-Marketing
    Refresher
    Medico-Marketing
    Refresher
    Medico-Marketing
    Refresher
    13.45 - 14.00
    "Growth Mindset"
    Workshop
    Hossam (10 minutes
    Medico-Marketing
    Refresher
    Medico-Marketing
    Refresher
    Medico-Marketing
    Refresher
    14.00 - 15.00
    "Growth Mindset"
    Workshop
    Hossam (10 minutes
    Objection
    Handling
    Workshop
    Objection
    Handling
    Workshop
    Objection
    Handling
    Workshop
    15.00 - 16.00
    "Growth Mindset"
    Workshop
    Hossam (10 minutes
    Objection
    Handling
    Workshop
    Objection
    Handling
    Workshop
    Objection
    Handling
    Workshop
    16.00 - 16.15
    Break
    16.15 - 16.45
    Impact-
    Role plays
    Impact-
    Role plays
    E-Detail

    E-Detail

    E-Detail

    16.55 - 18.00
    Impact-
    Role plays
    Impact-
    Role plays
    Impact-
    Role plays
    Impact-
    Role plays
    Impact-
    Role plays
    19.30 - 21.30
    Team Dinner
    Hamdi Restaurant
  • May 5th Tuesday
  • 07.00 - 08.50
    Breakfast
    Bella Tavola Main Restaurant
    09.00 - 09.05
    Opening Video
    09.05 - 09.25
    Astellas Egypt Vision and Transformation Journey incl. Value Delivery
    Sunny Lee
    09.25 - 10.25
    The way forward to FY26: Egypt Astellas Ambition
    Oncology BT, Specialty BT
    10.25 - 10.45
    Egypt Financial Ambition FY26
    Alaa Eldine
    10.45 - 11.10
    Break
    11.10 - 11.15
    Value Delivery Video
    11.15 - 11.35
    Value & Behaviors in association with Building HPT
    LT
    11.35 - 11.55
    Value Delivery: Case Presentation for Behaviors
    Brand Teams
    11.55 - 12.40
    Value Delivery: Panel Discussion6
    LT
    12.40 - 13.10
    Spark: Outcome Focus
    Seyma Bahsi
    13.10 - 13.30
    My commitment for VD
    13.30 - 14.30
    Lunch
    Bella Tavola Main Restaurant
    14.30 - 16.10
    Building HPT
    Team Building Activity - All
    16.10 - 16.30
    Break
    16.30 - 17.00
    FY25 Success Stories
    Nominees
    17.00 - 17:30
    FY25 Award Ceremony
    GM and LT
    17.30 - 19.00
    Break and Refresh
    19.30
    T-MEA Got Talent
    Lobby Floor Outdoor Lawn Area
  • May 6th Wednesday
  • 07.00 - 08.30
    Breakfast
    Bella Tavola Main Restaurant
    08.45 - 09.30
    Welcome & Opening Remarks
    Seyma
    09.30 - 09.50
    FY25 Performance & Financial Outlook for FY26
    Fahri
    09.50 - 10.30
    VD Strategy 2026
    Aysegul & Gulhan
    10.30 - 11.00
    Break
    11.00 - 11.20
    People & Culture
    Roxanne
    11.20 - 12.25
    Celebrations
    Melisa & Gamal
    12.25 - 12.30
    Closing & Looking Ahead
    Seyma
    13.00 - 14.30
    Lunch
    Bella Tavola Main Restaurant
    14.30 - 16.30
    TMEA Changing Tomorrow Day
    Lobby Floor Lawn Area
    16.30 - 18.30
    Free Time
    19.00 - 19.30
    Transfer from hotel to Gala Dinner
    19.30 - 23.00
    Gala Dinner
  • May 7th Thursday
  • 07.00 - 10.00
    Breakfast
    Bella Tavola Main Restaurant
    after 12.00
    Departures
    12.30 - 14.30
    Lunch
    Bella Tavola Main Restaurant